Simone Beyene is a London-based stylist originally from Stockholm, Sweden. She moved to London to pursue a degree in Fashion Communication and Promotion at Central Saint Martins, where her creativity flourished through collaborations with various artists. This journey ignited her passion for styling and creative direction.
Simone has worked with notable music talent such as Olivia Dean, BIIGPPIIG and Mabel, leading to her involvement in global campaigns, red carpet events, editorials, music videos, and countless live performances. She approaches styling as a collaborative process, aiming to enhance and reflect each artist’s unique personality.
With a keen eye for emerging designers, Simone is dedicated to discovering fresh talent worldwide. Her multifaceted practice allows her to build complete visual narratives, especially when working with up-and-coming artists like TYSON and Ney Liqa. Through her love of photography and film, she embraces the role of creative director, crafting compelling visuals that resonate with audiences.
